Schools are struggling to customize strategies and programming that matches their student culture & specific building needs. Presenters will simplify the 5-Step Action Research (AR) plan to increase school counselor’s ability to do what they were trained to do! AR provides a creative collaborative method of gathering student-specific data that guides custom programming while addressing tough questions of our profession. (ex. “How can I increase staff confidence, buy-in, and participation with new building wide academic & social emotional strategies?”)